Don’t get caught naked this #GivingTuesday. Cooperative for Education (CoEd) is partnering with celebrities and supporters to create buzz about their programs in Guatemala through a unique campaign this year. Celebrities like Dhani Jones, former Bengal football player and founder of Bow Tie Cause, popular travel bloggers BeersandBeans.com, and the famous duo from Discovery’s Stuff You Should Know, Josh and Chuck, invite you to rock your custom CoEd Bow Tie on December 3 rd to tell others why you support CoEd’s programs which provide education programs to impoverished youth in Guatemala.
Each celebrity will be rocking their bow tie on December 3 rd and broadcasting their support for ending poverty in Guatemala through education.
Participating in the campaign is as easy as Snap, Share, and Wear. Snap an #unselfie in your CoEd Bow Tie or other Guatemalan accessory, share it on social media with your answer to “Why are you rocking a bow tie for CoEd this #GivingTuesday?” and proudly proclaim to the world that you support education in Guatemala. Need a bow tie? Order online at www.cooperativeforeducation.org/bowtie.
Joe Berninger, Co-Founder and Executive Director of CoEd, said “#GivingTuesday gives our supporters an ideal platform to show their passion for CoEd’s mission. What a way to kick off the giving season for 2013!”
Anyone submitting a photo before November 25 th will be featured on Cooperative for Education’s blog and other social media as well as being entered into a raffle for a Guatemalan prize.
Cooperative for Education was founded in 1996. CoEd’s mission is to help Guatemalan schoolchildren break the cycle of poverty through education. CoEd works to accomplish this mission by providing sustainable educational tools (like books and computers), training, and scholarships.
Guatemalan students like Ancelma Ortiz are escaping poverty thanks to CoEd’s programs. Ancelma is the first in her family to attend school beyond 3 rd grade, to graduate from high school, and to get hired as a professional. But she doesn’t want to be the last. Support for CoEd’s programs will help Ancelma’s younger sisters and thousands of other students follow in her footsteps.
CoEd’s programs are designed to improve traditional and technological literacy, which are the cornerstones of economic development. More information can be found at www.cooperativeforeducation.org.